Defining the target group + Persona
Every business should have clearly defined personas, ideal customers, or those who spend the most money on your products and services. However, defining a persona is not that simple, as you should know the person as your spouse after 20 years of living together. You can't create a compelling marketing mix and campaigns until you know your persona. However, we have a standard framework for persona definition, and we are happy to assist you.
If you believe all the pillars of marketing work perfectly for your business, you are on the wrong site. But, if you see any additional potential to your current marketing activites, contact us. We will prepare a marketing plan to ensure the maximum efficiency of your invested budget.