BrandElevator Motorsport Experience connects marketing with the world of race circuits, track days and car events. With our BMW M2 Competition and BMW M3 E46 GTR we head to circuits, race events and drift events across the Czech Republic and Europe – and offer clients and partners something no meeting room can.
To communicate automotive brands well, we need to know their world – not just from presentations, briefs and spreadsheets, but from the paddock, the pit lane and the driver’s seat.
Motorsport is a natural part of BrandElevator. We take part in track days, race and drift events, work on our own cars and meet people for whom cars matter as much as they do to us.
That helps us understand the automotive community, the emotions around brands and how to communicate authentically in this world.
BrandElevator Motorsport Experience is a platform through which we connect clients, business partners and the automotive community with the world of motorsport.
It’s not a one-size-fits-all experience package. We prepare every event around the occasion, the car, the programme and the people we want to invite to the track.
A sharp track-day special based on the BMW M2 Competition with a hand-built exhaust. It combines a strong turbocharged straight-six with suspension and brakes prepared for the circuit.
Built from a bare shell for the top European series, with an M62B44 4.4i V8. Every part and modification is made to measure for minimum weight and maximum performance. Not road legal. The livery is inspired by the legendary game Need for Speed: Most Wanted.
